Why Entrepreneurs Choose fit20: Franchise Owners Share Their Experience

What is it really like to become a fit20 franchise owner?

When evaluating a franchise opportunity, the business model, numbers and growth potential are important – but so are the experiences of the people who have already taken that step.

Over the years, fit20 has built a strong network of franchise-owned studios. Franchise owners from different backgrounds have shared what attracted them to the concept, what surprised them along the way and how they experienced the support, training and day-to-day reality of running their own fit20 studio.

We revisited some of these testimonials. While they were collected at different stages of the franchise network’s development, they offer an interesting perspective on what convinced these entrepreneurs to join fit20 and build their own businesses.

Here is what they had to say:

Kieran Igwe, multiple studio owner, Leeds		"When I heard about fit20, I realised this was a concept that would be really easy to scale. The typical fitness proposition is not very appealing for a lot of people, whereas fit20, I could see, could help so many people who don’t want to or can't commit to spending hours in the gym. I saw the opportunity to be part of a movement that’s changing how we look after ourselves and our health. I’ve got two successful studios and in the planning stages of opening a third."
Duncan Attwood, studio owner, Exeter		“Being initially sceptical I went to the UK Head Office and asked to be trained in my suit (one of our USP’s is you do not need to shower or change) – I was ‘blown away’! I researched the training and met members and it is the member’s stories and amazing results that convinced me to open my own fit20 studio in Exeter. I love running a studio and having my own business while being able to rely on fit20 for the latest research on fitness and business/marketing support from head office. I enjoy sharing our successes with our community of franchise owners in our weekly calls.”
Dan Kelly, studio owner, Hellesdon Norwich		"Slow motion high intensity training will explode in the near future, science indicates that. fit20 is so far ahead of the game and is well positioned to be world market leaders and I am super proud to be part of that."
Attila Leb, studio owner, Chiswick London		“The level of support fit20 offers its franchisees is phenomenal. While preparing to launch and in these early stages of operation, the general premise has been: if I find I’m spending more than five minutes thinking about something, just call head office, and they will quickly steer me in the right direction. This is not only time-saving, but also very reassuring! Even if you need very specific information, tailored to just one of your studio members, you have the knowledge and experience of a whole team of trainers, therapists and physios to draw on.”
Matt Appleby, studio owner, Stocksbridge Sheffield		“I get so much out of the support we receive from fit20. One of the great things about fit20 is The Academy which is the training process that we use to learn about the fit20 concept and way of training. There is continuous learning available so all studio owners and PTs have all the skills they need to optimise training for each customer and learn about any new advances in technology or science developed by the head office."
Martyn Turnbull, studio owner, Heworth York		"The fit20 concept is truly unique. With only a 20-minute commitment per week, this suits those who have a busy lifestyle or would rather spend their time elsewhere. It's exciting to be part of this attractive offering. Since opening, the business has started growing nicely and the customer's feedback so far is that they are really enjoying the training. They already feel the difference it is making to their day to day lives."